Design brand THETHING first stationed in Sanlitun, Beijing

Trend design brand THETHING Beijing Sanlitun concept store

Yesterday, the well-known domestic fashion design brand THETHING will officially enter Beijing Sanlitun South Plaza. The THETHING brand opened its first concept store in Sanlitun, marking not only a new breakthrough in THETHING's creative field in China, but also a milestone in the development of THETHING for five years. In addition, THETHING also used the Sanlitun concept store as a display window for outstanding creative people in the creative field in China, and invited outstanding creative people in various creative fields in China to present their works through the window. On the opening day, the first art window of THETHING Sanlitun Concept Store was officially unveiled. The designer of this window, Huang Wei, and the limited T-shirt series designed by the THETHING design team were also on sale at the same time.

THETHING was founded in 2005. The brand has drawn inspiration from the rapid development of Chinese local creativity and was born in Shanghai. The combination of GRAPHIC design and apparel is the main feature of the brand. The development of THETHING has become a well-known design brand in China's domestic fashion apparel industry. THETHING has its own unique attitude and is convinced that emotions, attitudes, and culture can all be expressed in clothing language. THETHING has played the spirit of fun and playfulness in development. It encourages creative ideas to inspire life and encourages people to follow their own attitudes while catching up with trends.

THETHING Sanlitun Image Concept Store

This time THETHING opened a concept store in the famous Chinese fashion landmark VILLAGE Sanlitun, and it is the hope of bringing the brand's consistent attitude to more consumers. And, THETHING will use the shop window as a display window of China's outstanding creativity, and will cooperate with an outstanding creative person every month. This time THTHING specially invited domestic famous illustrator Huang Wei to specially create THETHING's first erotic art window. The window is named “God of Love”. Huang Wei used oriental elements to depict a city full of desires, and the beautiful love god has been Quietly guarding, Huang Wei believes that love is an important force to promote the development of the city!

The THETHING design team also presented the “THETHING t-shirt” series for the opening of the The THING brand Sanlitun Image Concept Store. The series is inspired by the current hot topics of the society. Through “THETHING-style” expressions, the topic will be transferred to costume design. The series will be launched at THETHING Sanlitun Concept Store. The opening of THETHING concept store also adjusted the product structure for consumers. In addition to the THETHING brand summer products, THETHING also re-created the most classic products in 5 years, making consumers more intuitive. Learn about the THETHING brand.