CK2010 Global Sales To Surpass $6 Billion

The goal of CK2010 is that global sales can exceed 6 billion U.S. dollars. In an interview with WWD, the company’s President and Chief Executive Officer Tom Murry said that in order to achieve this goal, the company will spend 250 million US dollars for marketing, if the company’s sales and net profit are better than expected this year, the company will also increase investment. Strength.

CK2010's goal is to have global sales exceeding $6 billion

Tom Murry said: "This year is very good for us. Our strategy in 2009 was to expand our market share. We have already done it."

In the Asian market, CK’s sales have exceeded US$1 billion and now there are 300 stores in Asia, including 60 new stores opened this year, and 93 stores in South Korea.

For Asia, South Korea is the most important market for CK. Last week, South Korean customers were invited to participate in the CK Spring Series Exhibition. After the show, there was an exchange meeting with the company's top management. Shows the company's focus on the growing Asian market, the company's annual sales in Asia reached 200 million US dollars.

At the event last week, women’s creative director Francisco Costa, men’s designer Italo Zucchelli and Calvin Klein’s president and CEO Tom Murry attended the event.

The company believes that no other country has more fashion driving power than Korea. The appearance, hairstyle, accessories, clothing, and cosmetics of every person in Korea are considered to be very important.