Well-known luxury retail e-commerce partnered with Balenciaga, a famous fashion house in France, to launch the second fashion creative video “Touristsâ€. This two-minute video recorded the unusual trip of three girls to Paris, starting from the Trocadero Gardens, passing through the Eiffel Tower, the Louvre Museum, the Seine River, and finally ending in the famous Catacombs in Paris. journey.
In October 2015, mytheresa partnered with the Balenciaga for the first time to launch a fashion short title called “Une Incroyable Excuseâ€. One year later, mytheresa.com and the famous British director and artist Danny Sangra once again joined hands to create a new series of fashion short films for the Balenciaga family. Compared to the first short film, “Tourists†pay more attention to the story itself, highlighting the changing fashion of the three girls, and at the same time, they also skillfully integrate the T stage elements into the journey. Whether it is a catwalk scene on the deck of the Seine River cruiser or a girl wearing a GoPro camera, it is a very technically sleek style. The director sets it up in an extremely creative setting that shows the charm of fashion. In addition, “Tourists†have also made new attempts and breakthroughs in shooting technology. Danny Sangra uses a new background swatch, which preserves the original cuts and makes the movie more comfortable with the casual “Tourists†theme in the transition of scenes.
Nanjing Intime Import and Export co., Ltd. , https://www.njireneintime.com