Casual fashion brand Bershka flagship store settled in Shanghai business circle

Casual fashion brand Bershka flagship store officially stationed in the bustling Shanghai Lot 558 Nanjing East Road, which is Bershka's 55th branch in China. Bershka flagship store with an area of ​​800 square meters, is located in the core area of ​​Nanjing East Road. The overall design of the shop is simple and dynamic. The layout of the store is consistent with that of the global flagship store. Through the rotating wall in the store, the original spacious and bright store space is infinitely extended, while the daring use of the classic black and white visual processing means is clear Distinguish men's, women's, BSK and accessories areas. Menswear uses faux modeling to create a sense of space, while women's wear and BSK offer a range of themes and consumer groups to meet the needs of different clients. The front part of the atrium in the shop uses the yellowish yellow plastered wall effect, adding rhythmic color to the entire storefront design and highlighting the young and energetic image of the brand. At the corner of the store, Bershka offers its guests an interactive table-top game with great fun, along with the popular music that is playing in the store, giving customers the luxury of fashion and joy while shopping. To celebrate the opening ceremony, Bershka launched a fashion party titled "I WAS HERE" on the evening of July 25 with the theme of "LOUD and PROUD" to show the positive and optimistic attitude of urban young people and the release of time My life philosophy. Five of the five fans who won the official microblogging interactive event "Bershka China" on the same day were invited to come to the store. They were fortunate to receive the apparel from well-known stylists in the Mainland and were rewarded for the Bershka new autumn / winter clothing. To help this event, Bershka has curated some interesting interactive sessions, from the creative "photo booth", the cool, tattooing and dazzling makeup to the elaborate dining prepared for the guests, highlighting the brand's fashion trends. It is worth mentioning that Bershka invited renowned musicians from all over the world to join the event, including DJ Wordy from Beijing, DJ Miss Yellow from Hong Kong and My Skin Against Your Skin from Taiwan's three-person rock group Shop together to create a unique BERSHKA summer dynamic feast. Multicolored summer, colorful Lai, guests, fashionistas, trendsetters enjoy the world of fashion and music Bershka's world, the passion of the entire city to the boiling point. Bershka has been a leader in fashion wear for young people and a leader in fashion trends. And this fall and winter, Bershka dares to break the ego as a theme with #NOTSQUARE to express and convey the value of the younger generation: unwavering, reliable, real and optimistic. NOTSQUARE "implies the true meaning of me, but also from the streets of urban trends, such as the dynamic texture of hippie culture, Bershka refined from the essence of hippie culture, combined with the trend of the new season, as the autumn and winter design inspiration.

Satin Fabric

Satin Fabric,Satin Cloth,Cotton Satin Fabric,Printed Satin Fabric

Zhejiang Province Changxing Silk Co.,Ltd , https://www.cx-fabric.com