Chen Quan, Chief Marketing Officer of Character Clothing, as the guest speaker at the conference, emphasized at the conference that successful products are quality and quantity complexes. On the one hand, quality must be ensured, and on the other hand, product structure must be balanced. Market performance is the sole criterion for testing the quality of goods. Therefore, the employees of the company must have in-depth understanding of each product's characteristics, selling points, etc. so that they can better serve customers. At the same time, we also believe that costumes with character can stand the test of the market.
The seminar conducted a detailed study on each product, including style version, collocation effect, quality manual, price advantage, sales highlights, etc., to analyze and comment one by one, and to score each item, and finally by the director Chen. Make a summary. The seminar also conducted a comparative analysis of the same series and the same style of products, digging the details of each product, and summing up and appraising. The product is the basis and guarantee of market performance. With such a detailed product analysis, everyone has a deeper understanding and familiarity with the product, and has accumulated resources for product R&D production in the next season, providing reference and reference. The two-day seminar gave everyone a lot of benefits and made preparations for the next autumn sales season.
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