The 5th "Color China" 2008-2009 China Color Award Presentation Ceremony was held on December 3 in Beijing. At the ceremony, Lilang (China) Co., Ltd. (01234.HK) won the "2009 Color Application Award" and the "2009-10 Most Popular Menswear Brand". Among the awards, Lilang is the only award-winning menswear business, which is good news for Lilang, which was launched shortly after listing. The organizing committee spoke highly of Lilang Company and believed that by virtue of its emphasis on the characteristics of men's clothing, the product's development is characterized by its simple, understated and understated tone and varied colors. It is a rare and outstanding brand in China's menswear industry. Obtained the honor once again established Lang Lang Chinese men's first brand position. Because the award is highly authoritative. Approved by the China Association for Science and Technology, China Fashion Color Association hosted the "Color China" is the annual comprehensive fashion festival. The 2009 Color China Color Awards include the Color Application Award, Color Education Award, Color Communication Award, Color Environment Award, Color Culture Award, Color Innovation Award and Color Contribution Award, which cover a huge fashion industry system. Apart from clothing apparel and Besides textile fabrics, it also includes enterprises, brands, works, cities and individuals that highlight the application of color in areas such as home appliances, automobiles, paints, mobile phones, computers, cosmetics, architecture and environment, urban color planning and art design and film and theater. Thirty companies and individuals won prizes and fruitful achievements in demonstrating the outstanding achievements in color application and innovation in all fields of Chinese society. As a fashion symbol of color, its application has become one of the core competencies of many enterprises and brands. The "Color China" campaign aims to establish a model and role model for color application and fashion innovation in our country, enhance the fashion competitiveness of our products, conform to the international standards, promote the rapid development of China's fashion industry and at the same time disseminate the concept of color fashion to the general public. The world's clothing industry giants gathered in this event, including China Textile Industry Association, China Fashion Color Association Du Yuzhou, China Association for Science and Technology Secretariat secretary Cheng Donghong, NPC Standing Committee, Democratic Progressive Party Central Committee Zhu Yongxin, International Fashion Color Committee Chairman Bei Mei, the French fashion association chairman Gui Laiman and other guests from home and abroad nearly 400. More than 50 media outlets around the world covered this event. "Li Lang (China) Co., Ltd. will endeavor to promote the flourishing development of China's color undertaking with the international concept of" promoting color by value and color in line with the concept of color ", said Hu Chengchu, Vice President of Lilang (China) Co., Ltd.